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The #ArtsDuPageMonthChallenge was a Smash Hit in 2020!

Arts DuPage, an initiative of the DuPage Foundation, invited the public in 2020 to take part in the third annual Arts DuPage Month (ADM), October's county-wide celebration of the arts.

“This year, more than ever, we wanted to shine a light on the vibrant arts and entertainment scene that thrives in our region,” said Deborah Venezia, director of Arts DuPage. “As DuPage County enters a new phase with enhanced restrictions, Arts DuPage continues to be a good steward of the arts organizations in the region. In its role as lead communicator for the arts, Arts DuPage fuels a pipeline of information that delivers essential notifications to artists and arts leaders to help them offset the devastation of the pandemic.”

Arts DuPage carried out its own social media campaign with hashtag #ArtsDuPageMonthChallenge to highlight the importance of the arts in the community. Daily posts throughout the month featured artists and organizations and kept local arts offerings in the forefront. Robust activity was generated by the #ArtsDuPageMonthChallenge campaign resulting in a reach of over 88,000 views, a 643% increase over the previous measurement period.

Viewers will be able to view those posts in perpetuity by searching #ArtsDuPageMonthChallenge on Facebook.

Elected officials, invited to show their support for the arts by signing proclamations declaring October as ADM, joined in the celebration. Daniel Cronin, chairman of the DuPage County Board, along with 12 other mayors and area village presidents, endorsed proclamations and three mayors included formal presentations at their City Council meetings.

(As an FYI: At June’s 88th Annual Conference of Mayors, a resolution for the “Importance of Local Arts Agencies (LAAs) During a Crisis” was adopted. It states that local arts agencies-arts councils are essential tools for community leaders as they rebuild their economies and promote social cohesion. It further asserts that the efforts of LAAs act as catalysts to generate economic impact, create jobs, stimulate business development, attract tourists and area residents to community activities, and improve the overall quality of life in America’s cities.)

Be sure to check out artsdupage.org for a listing of events in DuPage County. Museums, galleries and theaters are open and offer in-person experiences. Virtual alternatives are also available. A world of arts and entertainment is only a click away!

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